Privacy Policy

This Privacy Policy explains how Calem ("Calem," "we," "us," or "our") collects, uses, and protects your information when you visit this site or use our services.

1. Who We Are

Calem is operated by Andrija Milosevic, an individual based in Belgrade, Serbia. For any privacy-related questions or requests, contact us at hello@calem.agency.

2. What Information We Collect

2.1 Information You Provide Directly

• Name, email address, and business details submitted through our contact or onboarding process
• Business information used to generate your strategy, brand, and website (business description, goals, target audience, preferences)
• Payment information when purchasing a service, collected and processed by Polar, our Merchant of Record; we do not see or store your full card details
• Communications you send us (support requests, change requests, feedback)

2.2 Information Collected Automatically

• Technical request data such as IP address, browser type, and device information, processed by our hosting provider to deliver the site and keep it secure
• This site sets no cookies and runs no analytics, tracking, or session recording. The Calem app uses essential cookies only to keep you signed in (see Section 6).

2.3 Information Generated Through Our Service

• AI-generated outputs created based on your inputs (strategy documents, brand assets, website content and code)

3. How We Use Your Information

We use your information to:

• Deliver the services you request (strategy, design, development, hosting, maintenance)
• Process payments and manage subscriptions
• Communicate with you about your project, account, or support requests
• Improve our AI agents, products, and service quality
• Comply with legal obligations
• Send you updates about Calem, if you've opted in (you can unsubscribe anytime)

We do not sell your personal information to third parties.

4. How We Share Your Information

We share information only as necessary with:

• Service providers who help us operate Calem, including:
  • Payments, invoicing, and tax (Polar, our Merchant of Record)
  • Hosting and infrastructure (Vercel, Supabase, Cloudflare)
  • AI model providers used to generate your deliverables
  • Email and communication tools
• Legal authorities, if required by law, court order, or to protect our rights or the safety of others
• A successor entity, in the event of a merger, acquisition, or sale of assets (you will be notified if this affects your data)

All third-party providers are obligated to protect your data and use it only for the purposes we specify.

5. Data Retention

We retain your personal information for as long as necessary to:

• Provide the services you've requested
• Maintain business and legal records
• Comply with applicable law

If you cancel a subscription or request account deletion, we will delete or anonymize your personal data within a reasonable period, except where we are legally required to retain it.

6. Cookies

This site does not use cookies. The Calem app uses essential cookies only, to keep you signed in. We do not use advertising or tracking cookies. You can control cookies through your browser settings; disabling essential cookies will sign you out of the app.

7. Your Rights

Depending on your location, you may have the right to:

• Access the personal data we hold about you
• Correct inaccurate data
• Request deletion of your data ("right to be forgotten")
• Object to or restrict certain processing
• Request a copy of your data in a portable format
• Withdraw consent at any time, where processing is based on consent

If you are located in the European Economic Area (EEA) or UK, these rights are provided under the General Data Protection Regulation (GDPR).

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to request deletion, and the right to opt out of the "sale" or "sharing" of personal information. We do not sell or share your personal information.

To exercise any of these rights, contact us at hello@calem.agency. We will respond within the timeframe required by applicable law.

8. Data Security

We use reasonable technical and organizational measures to protect your data, including encrypted data transmission and access controls. No system is completely secure, and we cannot guarantee absolute security of your information.

9. International Data Transfers

Our service providers may process data outside your country, including outside the EEA. Where this occurs, we rely on appropriate safeguards such as Standard Contractual Clauses or equivalent mechanisms.

10. Children's Privacy

Calem is not directed at individuals under 18. We do not knowingly collect personal information from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated version with a new effective date. Continued use of Calem after changes take effect constitutes acceptance of the updated policy.

12. Contact Us

For questions, concerns, or requests regarding this Privacy Policy or your personal data: hello@calem.agency

If you are in the EEA and believe we have not adequately addressed your concern, you have the right to lodge a complaint with your local data protection authority.